EDITORIAL

A voice for Kentucky Baptists

Posted

Kentucky Today started almost five years ago because it was crucial that Kentucky Baptists had a sense of community and nothing builds community more than the local newspaper, a shared familiar voice that can be a driving force on important issues.


Our desire is to land on your front porch – which is now an email inbox – to give you a place to share the news and talk about issues of the day. We find news that’s pertinent to us, which includes sports and business. Baptists share an interest in every aspect of modern civilization.


It took no time for us to realize the interest in an online newspaper with a decidedly conservative editorial voice went far beyond Kentucky’s Baptist population. We’ve been delighted by the interest in Kentucky Today from conservatives of every kind, from every corner of the state.


Please understand that every news stories or editorial may not reflect the view of every Kentucky Baptist. That would be impossible to achieve.


The changing landscape of modern journalism ultimately made the creation of Kentucky Today essential. Traditional newspapers continue to shrink in both size and circulation, and Kentuckians have had to navigate their way through what might best be described as a maze of competing (and sometimes unreliable) voices in an attempt to stay informed.


They needed a credible source of information.


Kentucky Today brings you the latest in state government and politics with a dedicated Frankfort reporter and follows the latest happenings in University of Kentucky and University of Louisville sports with beat writers for the state’s flagship schools. We also tell the story of Kentucky Baptists with features and stories, insight from national faith writers and organizations and anything else that may benefit the 700,000 Baptists in the commonwealth.


Readers can find the latest business, sports, and even entertainment news through Kentucky Today, because, to engage the world, our readers need to know what’s going on in the world. We strive to give readers fair, balanced and accurate accounts of the good and the bad news of the day.


Like any good newspaper, there’s also commentary that helps our readers make sense of what’s going on around them. In our Perspectives section, readers find a consistent conservative voice, one that has been largely lacking for generations on a statewide level.


We’re grateful for our growth thus far – more than 1.3 million unique readers so far in 2020 - but we also realize we haven’t nearly reached our potential as Kentucky’s defender of conservative ideas. Keep in mind, Kentucky Today is operating on a very different model from traditional newspapers, which rely on advertising revenue and subscriptions for funding.


Kentucky Today opted to go an entirely different route. We provide all our stories at absolutely no charge to our readers. There’s no paywall. No pop-ups. No subscriptions. Just lots of informative articles. Our regular readers become loyal readers through our Morning Briefing that shows up in their inboxes around 4 a.m. every day and highlights the news of the day. You can subscribe to the Morning Briefing here.


Our hope is that this tool is one that helps toward our goal of reaching Kentucky and the world for Christ. Thank you for reading.

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David Arvin

I read two traditional newspapers every day--The Curious-Journal and Kentucky New Error. However, Kentucky Today is my #1 news source. I look forward to reading it with my first cup of coffee every morning. Thank you for publishing it.

Tuesday, August 11

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